Digital PR

How does Digital PR benefit business

How does Digital PR benefit business? Digital Public Relations or Digital PR is managing a brand, company’s perception in the digital world using content marketing via Bloggers, journalist, and influencers. It is a “strategic communication” process that builds mutually beneficial relationships between organizations and their various communities and stakeholders. Let’s understand how does PR benefit…

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SEO-VS-SEM

Is Social Media better investment than SEO

For a small business, both time and money are limited resources. When it comes to establishing an online presence, most business owners are very confused about what will give them better returns on their investment- SEO(Search Engine Optimisation) or Social Media (Social Media Marketing and Social media Management). So is social media a better investment than…

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