After leading Business and Marketing operations for several large and small international brands in my 18 years long career, I know what exactly the challenges are in front of you. I have helped over 10,000 organisations(mostly SME’s) over my career. So I know the challenges faced by small businesses in growing up.
The internet is fast transforming the way businesses run and like any regular marketer we are so bogged on to the execution part that we often neglect the changes happening around and fail to keep up with the pace, resulting in ineffective business strategy. Somewhere we lose focus and forget the big picture, even though we manage to bring in growth and innovation. In this fast paced world, today’s business success cannot guarantee a secured future.
However, with a well-crafted eCommerce and Digital Marketing Strategy, it would be possible to build a sustainable and profitable business.