Search Engine Optimization Service in India

Before we jump into the services, let’s look at what is Search Engine Optimization(SEO)

What is Search Engine Optimization(SEO)

As per one definition, “Search Engine Optimization(SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results”. Organic traffic is the golden benchmark of the effectiveness of search engine optimization. More optimized your website from SEO perspective, more your organic traffic.

Professional Search Engine Optimization (SEO) Services in India

Let us say, you go shopping at a retail outlet(A) and you are retailing fashion garments from this retail outlet. This retail outlet does not have any shop name, no window, no visible door, and no signage as well. From outside you can’t make out if there is any business running there. Then there is another retail outlet (B) which has large signage outside its shop that says it is “Shelly’s fashion garments”, it also has a standee outside its shop that says there are some attractive discounts on garments. You can clearly see from the window that the retail outlet is full of people and that tells you that there is something attractive on offer which is making the shop full. Which outlet would you go to outlet A or outlet B. We all know the answer? The only thing to be considered here is that retail outlet A is a non-optimized website and outlet B is optimized for search engines like google, yahoo, and bing.

iBrand Strategy offers professional search engine optimization services in India & USA to ensure that your business is visible to search engines. The objective of SEO service is to rank for keywords, resulting in organic traffic(the equivalent of footfalls in offline retail). This leads . to conversions(quality traffic resulting into conversions, an equivalent of that would be a purchase in the real world).

SEO is the process of making a web page easy to find, easy to crawl, and easy to categorize such that search engines can easily crawl it and understand what your page is all about. It is about facilitating that crawling by search engines in order to help people figure out what your website is providing.

SEO is an integral part of digital marketing. Its purpose is to bring organic traffic to your website that can be converted into transactions. As long as you can watch the user experience for your website being enriching, your SEO will be taken care of and vice versa.

As per an estimate, in the year 2017, there were around 1.2 trillion search queries per year worldwide.

You should do search engine optimization to get traffic to your website, free of cost, amongst the millions of websites that are there.

Also, when one looks at the Click through rates of organic and paid on the desktop(refer image below), it is very easy to figure out that organic gets the most CTRs and most conversions. Similarly, data for Mobile is also not much different. So in effect, you should look at having organic traffic through search engine optimization(SEO).

Desktop CTR

There are following search engine optimization services that we deal in.

On-Page Search Engine Optimization Service in India:

What is On-Page Search Engine Optimization?

On page search engine optimization or on page SEO is the practice of optimizing individual websites and web pages both for content and HTML code so that they can rank higher and earn organic traffic. On page SEO is more concerned with the content of your website, its structure(web pages and how they are connected, keyword rankings and a lot of other pages related factors).

On page optimization in SEO is the foundation on which the website gets ranked.

Our high-quality content development services ensure that you are always ranking for important keywords. Our high-quality optimization process ensures that you search engines results show improved rankings for important keywords and web pages. Our integrated approach to SEO ensures that your website appears in top 100 search engine results pages(SERP) within a month of publishing. With further optimization, we get our clients ranking for Significant keywords in top 10 search results.

Our sound understanding of ranking factors helps us create winning content that always appears in top 100 organic results immediately after publishing.

Our content generation powered with human-curated keyword research ensures the best search rankings for your website. Higher search engine rankings ensure that your return on investments is always high, thus giving you a competitive advantage online as compared to your competitors.

Keyword research is required for on-page SEO. We benchmark your keywords, keyword gaps against your competitors to ensure that your rankings in search are always ahead of them.

Irrespective of search engine algorithm changes, our focus on user experiences and the sound understanding of white hat SEO techniques ensure that you don’t experience a sudden drop in your traffic.

We are sure that our methodology will help get higher rankings in search.

Use our free on-page SEO audit to understand the gaps in your website. 


Off-page search engine optimization Service in India:

What is off page SEO?

Off-page search engine optimization or off page SEO is the process of ranking higher on SERP, same as on page SEO. But in the case of Off-page search engine optimization, all actions and activities are focussed outside the domain of your website. Some of the activities that are undertaken for off page SEO are link building, social media marketing, social bookmarking, guest blogging, influencer marketing, linked and unlinked brand mention.

Use our free off page search engine optimization audit to understand the gaps in your website

Link Building:

What is Link Building? Simply stated, It is the process of getting backlinks from other websites. There are three types of links:

  1. Natural Links- Natural links are given to a website without any action on the part of the website owner. Eg. a news website picks up a blog from a website is one such example. Another example of this could be funding news that a website publishes on its website and is picked up by news websites.

  2. Manual links- Manual links are acquired through deliberate link-building activities. This includes outreach to various websites, bloggers, influencers to link to your website through their websites or social media.

  3. Self-created links-They are created by adding your website to an online directory, forum, blog comment signatures or a press release. Some of these activities are black hat SEO activities and can attract penalty from Search engines, so they are best avoided. As Matt cuts, ex-Google quoted, “Make your links from blog comments genuine.”

Of all the above off page SEO techniques, manual link building is something that we recommend for all our clients and we have devised an optimum strategy that delivers very quick results.

Use our free link building tool to understand the link building opportunities in your website and explore Our Search Engine Optimization Service in India


Local SEO Service in India:

What is Local SEO?

Local search engine optimization or Local SEO is a process of optimizing your website for local searches.

As per Google, there was a 2X increase in “near me” searches in last one year and 76% of users who conduct a local search, visit a store within a day. Given this Local SEO becomes one of the important optimizations to be done. We provide Local SEO service to ensure that your footfall increases and reaches the heights that it deserves. So whether you are a standalone retail store, retail chain, we provide Local SEO services in India. We as a Local SEO company ensure that each of your retail locations is optimized on Google My Business and that you always appear on top in organic results.

For Local SEO services in India, do consult us!

Read our Guide to Local SEO and figure out what factors impact Local SEO.


Mobile SEO Service in India:

What is Mobile SEO?

Mobile SEO means search engine optimization of websites combined to ensure great user experience on mobile devices, such as smartphones and tablets. Thanks to the increasing boom of portable devices, webmasters should be highly concerned with their mobile SEO plan. In India where almost 80% of the traffic is originating from mobile, it becomes even more important to have a mobile optimized website.

So whether you have a mobile app store optimization or mobile SEO optimization, or want SEO friendly mobile SEO, we, as a mobile SEO agency can take care of your requirements with ease.

For search engine optimization services in India, do consult us!


Why iBrand Strategy for Search engine Optimization

We are an ROI Driven agency that started with the objective of providing 360-degree solutions in digital marketing to our clients. As a search engine optimization company, we ensure that we adhere to the highest quality standards in content generation and related processes. This ensures great results for our clients and helps us deliver on Return on Investment promise. Our search engine optimization services and the research and due diligence we carry out in the area of search engine optimization make us one of the best search engine optimization company in India.

Affordable search engine optimization services for your organization. Whether you are a large enterprise, an SME or a startup, you will find our services very affordable. Our startup package for search engine optimization services costs very low. If you are part of a coworking ecosystem, you get a special discount from us.

Contact us for your SEO campaign to get top rankings in various search engines.


Our SEO Team is expert in providing search engine optimization services for various CMS. So if you are looking for search engine optimization for WordPress website or Drupal search engine optimization, you need to go no further. Do consult us for search engine optimization services in India

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