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Social Media Marketing Services

Today Social platforms help you connect with your consumers, increase your brand awareness, boost your leads and sales. Social Media is an essential channel in your marketing strategy. Work with iBrand Strategy a social media marketing companies in India and boost your social media BRAND EQUITY

Social Media Marketing Services in India

Social Media Strategy

Social Media Promotions

Social Media Optimisation

Social-driven Influencer Marketing

Community Management

Social Media Advertising

Best Social Media Marketing Agency in India

We are iBrand Strategy, a Social Media Marketing agency aim to amplify your social reach to highest levels.

In order to define social media marketing strategy, we start by understanding your product, target audience and competitive landscape This helps us in Identifying the customer needs, your brand positioning and what kind of posts can help us build engagement and stickiness with the brand.

We help your brand interact with prospective customers through social media platforms and websites by putting it in RIGHT social conversations.  The more engaged customers, the easier it becomes to reach your marketing goals.

Our expert team creates engaging content like post texting and image updates, videos, and other content that helps in driving more traffic. This also lets you connect your customers naturally and building a good business.

We track the consumer’s behaviour through Social Media dashboards and various analytic tools. Our team of social media consultants also make sure that your social media campaigns are engaging enough and help the audience in making informed decisions about your product and category.

Our social media marketing team makes customers and existing customers feel heard by getting direct feedback, questions or voice complaints from them making the company’s presence likable.

Our dedicated team makes sure that your social media goals align with overall marketing strategy. By laying emphasis on achieving targets such as lead generation, web referrals, and conversion rate, we aim at achieving your business goals.

Our Social media marketing services include everything from social media strategy creation, social media promotions, social media optimisation, influencer marketing, and, community management and social media advertising.

Avail the benefits of Best Social Media Marketing Services agency in India & USA

Best Social Media Marketing Agency in India-ibrandstrategy.com

What makes iBrand Strategy one of the best Social Media Marketing Agency in India?

Create a competitive advantage in the market using our Social Expertise.

We help create your Social Media Strategy based on your audience needs, competitive landscape, and your brand values. This helps us create an Integrated Social Campaign that communicates your Brand Values across various channels synergistically. Our team of Social Media Marketing Consultants can help you leverage your brand equity in Social Networks and help you dominate your industry landscape by achieving your Social Media Objectives.

 

  • Experienced Leadership
  • Social Media Marketing Strategy Built on Audience Needs, behaviours and affinities
  • Social Media Content, driven by Brand & Business strategy.
  • Our insights into Branding
  • Experienced team with the expertise of social media trends.
  • Full-service digital marketing agency to manage your needs

HOW WE DEVELOP YOUR SOCIAL BRAND EQUITY

To meet your brand’s objective, we at iBrand Strategy provide Social media marketing services that are tailored for your Brand.

Right from Social Strategy development, content creation, amplification, and incorporating elements that help in your posts going viral, everything is driven with the sole intent of Maximising your Return on Investment. By creating shareable content on Social Media we aim at maximizing ROI of your content.

Our use of various social media tools and communities helps us increase awareness of the brand, product or services. We integrate your Social Media initiatives with Customer Relationship Management (CRM) system, Digital Asset Management (DAM) tools, other Deployment Platforms etc to manage and get bird’s eye view of all that is happening across various social channels like Facebook, Twitter, Linkedin etc.

In order to create your Social Brand Equity, we assess your brand’s current positioning and understand the hits and misses. Analyzing where your brand stands in this larger business environment helps in choosing the appropriate platform that will engage your customers. Our team provides works with your marketing team and help in strategy, insights and execution capabilities to meet customer’s requirements. Try our services to get a perfect social Ecosystem for your brand.

social media marketing packages india-ibrandstrategy.com

Our skills & experience

We believe in generating the return on investment for our clients supported by the quality of work. Our team is a mix of professionals who have over the years of Digital journey perfected the art of delivering this to meet your needs.

Strategic Consulting
Website Design and Development
Return on Investment Focus
Digital Creatives
Intent Marketing

We are proud to work with

We have worked with the clients across various segments. Right from Blue Chip companies, Small and Medium Enterprises to Startups, we have worked with them all and helped them grow disproportionally. We work across Technology, Media, Telecom, Banking, Financial Services, Infrastructure and Services.

tata group logo
Client of iBrand Strategy-ITM University

If you are planning to Launch your Business, Use our Business Launch Plan.

Social Media Marketing Services for business Launch in India & USA. This Launch Plan is for every entrepreneur who is thinking of creating a disruptive, product or service. We help you grow your IDEA into a full-fledged Business of Tomorrow.

We do this by:

  • Helping you discover your potential and presenting unseen opportunities that are possible in your business areas
  • We Partner with you grow your network leveraging our existing relations in the market
  • We COACH you to create breakthroughs in areas that are “Barriers” to your business Growth.
  • Yeah! We also help your business go ONLINE!

So, if you are an Entrepreneur who is trying to find “Social Media Marketing for Startups”  do contact us for “Social Media Marketing Packages”. Our superior social media strategies and experience result in performance that can put you on an unparalleled growth path! Consult one of the Best Social Media Marketing Companies in India

Our Social Media Marketing Services in India & USA

Why work with iBrand Strategy as your Social Media Agency

Our motto is to “Listen for, and reliably deliver, that, which matters to you.” This motto drives every element of Digital Marketing that we undertake.

Social Media channels have become one of the most important sources of traffic for any web property. The level of engagement of the audience seen on social media is unparalleled as compared to any other platform. Even search engine optimization, which is used for improving a website’s ranking uses social media as one of the ranking signals today.

We are a social media management company which does social media marketing, social media optimization, marketing campaigns, social media campaigns, focussed on startups, small, medium and enterprise clients. We work across the various social networks such as Facebook, Instagram, Pinterest, Linkedin to name a few.

We are a full-service Digital Marketing agency which is adept at managing your social media accounts across all the social media platforms and sites.

We are a media agency that believes in delivering long-term value to our clients by managing their presence across social media sites. We do so by our unique social media marketing strategies that have evolved over a period of time by helping small businesses in scaling up their social media accounts.

We ensure your brand visibility to potential customers and engage them. Purpose of every initiative undertaken by us is to ensure Return on Investment for the brand. We offer an integrated solution that helps in generating engagement, stickiness and ultimately resulting into a higher brand recall and returns. Our aim is to educate your customers and help in creating a loyal customer base for your brand.

Great online reputation is a must have to let your brand become center of amongst customers. Our dedicated team to create and maintain a solid online reputation and sustainability for your brand in this vast digital world and integrate feedback to know what customers think of your product and service.

We conduct social media campaigns across Facebook, Instagram, Twitter, Linkedin, Snapchat and Tiktok.

We will help you design a social media strategy as per your needs, and help you execute it.

Integrated Social Media Strategies

Consumers don’t buy product or services. They buy into stories that brands narrate. We make sure that your brand story is strengthened and becomes known for providing the best products or services by designing and executing the best suited social media strategy. Our social media team conduct social media campaigns across many platforms that ensure client engagement with a brand that results in offering them value and interest beyond its initial point of connection. We also focus on integrating your content strategy into every social platform relevant to your business. We create content that is synergistic with your brand values across offline and online channels including Social Media.

Our dedicated team, conducts Social Media audits periodically, to determine the current level of performance and presence across all existing social accounts. Our team also analyses the market and competitors to understand the best approach a social media marketing campaign. Each and every post and content is analyzed to ensure the best ongoing execution of the Social Media Strategy.

We build long-term relationships with people and the brand.

Headquartered in India, iBrand Strategy provides services at affordable rates. We help with pre-launch marketing too. Working with us is absolutely safe for you as we use ethical tactics that helps in building a long term brand.

What we do as part of Social Media Marketing:

Consumer Segmentation and Persona Development:

We help brands develop persona about their target audience. We also help them understand their target audience better and do this by creating clearly defined consumer segments.

We can create segments by age, gender, location, behaviors they exhibit, their needs, their activities online etc. These insights help clients craft and adapt communication strategy to their target audience.

Sentiment Analysis:

The sentiment is pretty simple to understand. It’s just a feeling or emotion, an attitude or opinion. On social media, the sentiment of a post can be seen in the tone or emotion conveyed in a brand mention.

By doing sentiment analysis, you can put out the fires by addressing them quickly before they become big issues. Our Sentiment analysis always keeps you ahead in your social media activities.

Online Reputation Management:

As per a definition, “Online reputation management (ORM) is the practice of crafting strategies that shape or influence the public perception of an organization, individual or other entity on the Internet.

It helps drive public opinion about a business and its products and services.”. Our ORM capabilities help us deliver a cutting edge to our clients in building perception in alignment with their overall marketing strategy.

Facebook Apps:

Facebook Apps are tiny applications that run in your browser on Facebook and help you do a lot more within Facebook. Eg. there are games apps like chess.com.

Users can use facebook app in real time and play chess against each other across the world, just as you would do on a website of chess.com. Chess.com App on Facebook allows a mini website kind of experience for users to play the same game of chess that they could play on chess.com.

Similarly, there are game apps, notification apps etc that can be used on Facebook. We help brands create Facebook apps that help them engage with their users on Facebook.

Create Contest & Surveys:

We as a social media management company can create Facebook apps for running contests and surveys for clients to engage with their audience. We create and manage these applications.

Social Analytics and Social Tracking:

We help you provide analytics and measurement over social networks to help you understand the engagement with the brand and overall impact of your initiatives on social media platforms. We measure what really makes a difference to your brand in terms of social engagements.

Social Listening and Conversation Monitoring:

Social listening is the process of monitoring digital conversations to understand what customers are saying about a brand and industry online.

By monitoring conversations on social media one can find out more about the behaviors of users and how it can impact the engagement with the brand. We as social media marketing services provide conversation monitoring to our clients.

Data Mining:

We help businesses collect database over social media for future applications like email database etc.

Video Content Production:

We help businesses create video content. Video content consumption on social media channels has skyrocketed in the past. Engagement of video content has also been found to be better as compared to blogs.

As a company in social media marketing services in India we understand the impact of Video in brand hence we help businesses create explainer video’s, interactive videos, 2D, 3D video’s, educative and instructional videos.

Social Media Platforms we use:

  1. Facebook- It is the biggest social media platform with more than 2 Bn people using it.
  2. Twitter- It is one of the best media to spread the word around quickly.
  3. Pinterest- Pinterest is a web-based bulletin pinboard and is used for bookmarking
  4. Instagram- Instagram is an app for photo and video sharing instantly
  5. Linkedin- Linkedin is a professional network and best suited for B2B initiatives
  6. Youtube- The world’s biggest video network and second largest search engine after youtube
  7. Tumblr- Tumblr is a blogging platform which also enables social sharing adding to virality
  8. Vimeo: Vimeo is a video sharing platform that offers great SEO value for your video content.
  9. Tiktok- This small video sharing app has inspired many people to take on dancing
  10. Snapchat- One of the favourite app when it comes to chatting for youngsters today

Social Media Strategy

“Well Begun is Half Done”

We at iBrand Strategy believe that THINKING is the Difficult and differentiates Success from Failure. While Execution Focus always brings ACTIONS under the spotlight, often it is the ability to plan well that results in execution failure. At iBrand Strategy, we are focussed on creating Social Media strategies that not only help brand by an engaging audience and achieving revenue and marketing goals. For creating Social Media Strategy, an agency needs to be abreast of the latest in the Social Media domain and be able to come up with innovations that can amplify the Engagements.

iBrand Strategy can help you create a foolproof social media strategy. Social Media Strategy created by us helps in creating a marketing niche, understanding what customer wants from your brand that will help in generating leads and conversations for your brand. We ensure that our branding strategy created via ethical means syncs with fresh, connected and customer oriented brand to build your brand equity.

Our team of experts helps in making your brand a unique, profit-making and reputable one in the long run.

Social Media Strategy-ibrandstrategy.com
Social Media Optimisation-ibrandstrategy.com

Social Media Optimisation

We at iBrand Strategy have mastered the art of Social Media Optimisation as a part of Social Media Strategy. Social Media Optimisation is dependent on content. Content in the form of Posts, Blogs, Videos, Infographics etc that is engaging and Inspires consumers to feel an association with your brand. Video Consumption is rising across various channels. With everyone vying for consumer attention, it is impossible to hold consumer attention for a few seconds, leave aside minutes. This makes it imperative that the content should be engaging and ensure consumer stickiness with the brand. The text is passe, short videos can hold much better attention than texts. Creating content that is original and satisfieS the need of the consumer by providing relevant information is what makes social media marketing strategy work today.

At iBrand Strategy, we have mastered the art of content creation for brands. Our content creation follows your brand guidelines, follows the latest design principles and acts like lead magnets for your consumers. Our team is experienced in creating content and designing. Our dedicated team helps your brand to participate in conversations, follow your customer base, and share helpful content from your website as well as other relevant sites to build a community of highly engaged audience that acts as your social media brand ambassadors

Social Media Promotions

Social Media Promotions boils down to identifying the right target audience and promoting your Products & services to them using Social Media Campaigns. This is one of the effective ways of ensuring that you not only get conversions but also exposure to new segments of the target audience. This helps brand and business grow faster. We also ensure that your brand is not only dependent on Pay Per Click Campaigns to deliver Growth objectives to you, but also creates stickiness with your consumers so that they return back to consumer your products and services.

Our team at iBrand Strategy focus on meeting revenue goals, driving more traffic and building up your brand equity. We excel at designing smart, attractive and engaging promotional campaigns that help in getting more visitors leading to a good lead generation for your website.

Social media strategy created by us help you determine the best suited social platform for your business, where your customers are spending time and how to promotions with them? Using creative, effective and engaging content, we amplify your strong online presence at a quite impressive pace.

Social Media Marketing-ibrandstrategy.com
Influencer Marketing-ibrandstrategy.com

Influencer Marketing

Influencer Marketing is the next big wave that is hitting the Social Media and it has proven to be highly impactful in creating brand awareness and driving conversions. There is an increasing number of people who are using Social Media. It has been established through various studies that consumers share the feedbacks of products and services they consume within their social circles. This influences the decision-making process of people in their social circles. Social Influencers have emerged on various platforms who have their own following and this is a unique opportunity for brands to capitalise.

iBrand Strategy helps you identify those social influencers who can make an impact with your brand. We not only help you in identifying the right influencers but also understand the synergy with your brand values. We work with influencers to ensure that your brand is positioned appropriately and that these influencers high engagement with their audience can be utilised to amplify your social signals and help you achieve your business objectives. Like all our initiatives, our Return on Investment focus on Social Influencer marketing campaigns ensure that you get the desired results from influencer marketing activities. We help in building relationships with influencers by engaging and supporting them to promote the brand’s product and services.

Community Management

We help brands and businesses create, develop and manage communities. Communities where people can relate to each other and support each other for various initiatives. This can have a big impact on the brands in promoting various causes with them at the epicenter of all such initiatives.

Social media strategy created by us help you determine the best suited social platform for your business, where your customers are spending time and how to promotions with them? Using creative, effective and engaging content, we amplify your strong online presence at a quite impressive pace

Community Management-ibrandstrategy.com

Social Media Advertising

We can help you run advertising campaigns on social networks with intent marketing. Intent marketing is about marketing a product or a service based on consumers’ purchase intent, expressed by the consumer, for that particular service, which may have been either explicitly or implicitly conveyed by the subscriber.

We help you create social media campaigns which create better quality leads with the use of intent marketing, their needs and mashing it up with behavioral signals to reach the relevant audience for your campaigns.

Our Social Media advertising campaigns can easily deliver 1.5X to 5X more number of leads and business if done with intent marketing.

We go beyond placing ads on Social networks. We design attractive ads and appealing to the target audience. We use high-quality fast loading landing pages to ensure that we keep feeding the funnel to move the purchase process forward without any friction for the consumers.

Why do you need a social media management company?

Your customers are on social media: With more than 2.3 Billion people on Facebook alone, you can’t ignore social media.

You need a social media management company due to the following reasons:

  1. Your customers are online
  2. People are discussing your company on social media platforms
  3. Your company needs an expert social media strategy and guidance in the execution

Our mission for a brand is to attract and retain consumers by creating relevant and valuable content that enhances customer experience or solves a customer problem.

Our content marketing team in creating vivid stories that are original and helps connect your brand to consumers.

We create content as per stage in consumer lifecycle for a brand. We are adept at all forms of content creation including Ads, white papers, case studies, press releases etc.

For every stage of the customer lifecycle, there needs to be a separate metric which would be defined by the need of the consumer at that stage.

While attracting a customer to your brand and introducing your organization, you would want to check the effectiveness of engagement by the time spent on your page or website. What you measure at which stage becomes very important for having the right analysis and future execution.

Our Social Media Management and Social Media Marketing Process:

Unlike other media management services provider, we believe that it is the process that makes an organization stronger and not the individuals. Our Social Media Marketing process involves the following steps:

Determine Goals:

We like to begin with the WHY? Why do you want to use Social Media? What is your organization’s strategy and where does Social Media fit into your scheme of things? What do you wish to accomplish?

All these are just the starting point to understand the client perspective of why they want to go Social beyond the obvious benefits.

Develop and understand Company Brand:

After having understood your Goals, developing your company brand, understanding brand guidelines, images, adaptations etc.

If there are brand guidelines, we generally follow them or we create them in order to have the same understanding with the clients, across various internal and external stakeholders. This also ensures cohesiveness across various channels in terms of colors, placement, imagery etc.

Create a Social Media Strategy:

In execution strategy, we start from persona development, target audience segments, identifying the kind of social media platforms required, what kind of posts are needed, its frequency. How to amplify it using influencers?

What all social media sites do we publish these posts? Do we use PR? Do we use influencers? What kind of influencers to be approached? All such and more questions are addressed while creating and Social Media strategy.

Optimize Website:

As a part of Social Media Optimization services that we offer, we optimize client’s blog, websites, email newsletters etc for social media.

Some clients may need suggestion on things as basic as share button whereas more technically advanced clients may need help with advanced techniques like Twitter Card, Open Graph etc.

Our Social Media optimization services take care of each and every aspect of social media to ensure you get maximum Return on Investment

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